All signs indicate that over-the-top (OTT) TV viewing is growing by leaps and bounds, and some big players and media buyers are following suit. According to a recent study by video ad server... Read More
As marketers with more than 30 years of experience, we at Capital Media have seen firsthand the dramatic shifts caused by technology in the advertising world. We live a time where marketers have... Read More
Segmenting audiences based on a variety of factors is nothing new in media buying, but two new technologies that are currently being tested are making segmentation far more accurate than it’s... Read More
Time magazine believes it is. The traditional print publication and its publishers ran their first ever issue with four augmented reality (AR) activations, only accessible through their branded... Read More
Remember when TV watching used to be like this?
https://www.youtube.com/watch?v=JtfncwIAD64
Apparently, TV viewers have stopped channel surfing, according to a recent study by Forrester... Read More
Every year, the marketing channels get noisier and noisier. Creativity is just one way to rise above the noise. But, what we’re seeing is that marketers are taking a number of different... Read More
A nimble buyer is a proactive buyer. By seeking out opportunities and forecasting issues that might be down the road, a proactive media buyer is more likely to provide a platform for clients to... Read More
I had the pleasure of working with Capital Media in a previous job, so when I was ready to run a brand campaign in my new company, I only wanted to work with Alan Reisberg and his stellar team. Not only does...Read more
Rebecca Chanin,
Marketing Director,
JK Moving Services
It is so refreshing to work with an advertising agency that sees the value in breakthrough visibility, out of the box originality, and fully integrated marketing solutions. At a time when our industry is...Read more
Dahn Burke,
Digital Sales Manager,
W*USA-TV | Gannett | CBS |
The Jiffy Lube Washington Area Co-op has worked with Capital Media for over 20 years and for good reason. Their media buying strategies, negotiation skills, and exacting attention to detail on follow-up to...Read more
Dale Smith,
President,
Jiffy Lube Washington Area Co-op
Capital Media played an important role in the effectiveness of our Gulf Coast Spay/Neuter Project, a marketing campaign to reduce pet homelessness in Mississippi and Louisiana. Their expertise coupled with...Read more
Cory Smith,
Senior Director of Pets for Life,
The Humane Society of the US
For over six years, Alan Reisberg and the team at Capital Media have played an integral role in the success of our B2B and B2G advertising initiatives. As a small business in a very competitive marketplace, we...Read more
Juli Zeffert,
Director of Marketing and Communications,
Iron Bow Technologies
Over the past 20+ years in my dealings with Capital Media I have found them to define professionalism. Our group members are from a diverse professional background, with large variations in advertising...Read more
Carl Merewitz,
Steering Committee Member,
Washington DC Area AAMCO Dealers
Capital Media has been doing business with Comcast Spotlight in Baltimore for quite a few years and we value them as friends as well as business partners. I have always appreciated and respected the ability of...Read more
Jim Dolan,
Regional Sales Manager,
Comcast Spotlight, Baltimore
Cap Media, best f**ken g-d damn media buyers in the most important city in the world! If you’d prefer, I can slap together a more boring testimonial from the brain – rather than from the heart.
Dana Siller,
Director of Corporate Marketing,
Jerry’s Subs & Pizza
I have used Capital Media for the entire 22 years I have been at the helm of Maryland International Raceway. They have their hand on the pulse of the media in the Washington market and I know my events receive...Read more
Royce L. Miller,
President,
Maryland International Raceway
Capital Media has been a valued partner of ABC 7/WJLA-TV’s for many years. Capital Media has earned a solid reputation as a media savvy, client-centered agency, focused on results. They approach their...Read more
Tim Dotson,
Sales Manager,
WJLA-TV
Our experience with Capital Media has been outstanding. It transcends a typical vendor relationship – being more of a partnership. Alan is genuinely vested in the performance of our business as is evidenced...Read more
Steve Freishtat,
President,
Next Day Blinds Corporation
I couldn’t imagine doing my job without Capital Media. They are true partners providing guidance and advice every step of the way. I trust them completely and couldn’t imagine implementing our marketing...Read more
Rich Handloff,
Director of Consumer Marketing,
The Washington Post
Alan’s experience comes through in every discussion, yet he delivers strategies like a trusted family doctor, rather than a slick agency guy. He’s flexible, professional and always working to get more for...Read more
